The Pitching Process—How To Land At The Top Of The Speaker List
Speaking to interested audiences who have gathered to hear your brilliant message is your ultimate goal. It allows you the opportunity to share your expertise and experiences, and validates you as an industry professional.
Does Your Website Highlight You As An Expert?
In my previous blog, I touched on several of the more popular and effective ways to market yourself as a speaker. As I mentioned, there are as many tools and methods for marketing as there are platforms for spreading your message. It’s important you find the ones that work well for you and that do the best job of reaching your target audience. After all, if they don’t know you’re out there, you can’t share your message with them!
How To Market Yourself As A Speaker And Attract The Right Prospects
As a speaker, there are many ways to market yourself. And while there may not be hard and fast rules about what you should or should not do with your marketing strategies, there are some things that should be a part of every speaker’s marketing plan, and I highly recommend that you add them to yours.
Create a Speaker’s One-Sheet That Will Grab Them From the Get-Go
When an event planner or other meeting/conference organizer is searching for a speaker for their upcoming event, they will likely receive dozens or even hundreds of inquiries to review. If you want to make it to their shortlist, you have to find a way to grab their attention from the moment they first see your email pitch in their inbox.
