The Pitching Process—How To Land At The Top Of The Speaker List
Speaking to interested audiences who have gathered to hear your brilliant message is your ultimate goal. It allows you the opportunity to share your expertise and experiences, and validates you as an industry professional.
Does Your Website Highlight You As An Expert?
In my previous blog, I touched on several of the more popular and effective ways to market yourself as a speaker. As I mentioned, there are as many tools and methods for marketing as there are platforms for spreading your message. It’s important you find the ones that work well for you and that do the best job of reaching your target audience. After all, if they don’t know you’re out there, you can’t share your message with them!
The Top 5 Platforms Speakers Use to Share Their Message
As you begin adding speaking to your business, you will find that there are many different platforms to choose from in order to reach your target audience and shine your best light in sharing your message. The ones you take are determined by several things: your level of expertise on the topic you speak on, your style of communication, your comfort level in speaking to groups, and your ability to engage or interact with your audience.
Create a Speaker’s One-Sheet That Will Grab Them From the Get-Go
When an event planner or other meeting/conference organizer is searching for a speaker for their upcoming event, they will likely receive dozens or even hundreds of inquiries to review. If you want to make it to their shortlist, you have to find a way to grab their attention from the moment they first see your email pitch in their inbox.
